Design & Inspiration

Reframing the conversation – EYECONS Agency Eyewear Event, Soho Works, NYC

The evening event was arranged by Tarrence Lackran, founder and CEO of EYECONS Agency, and connected independent eyewear creatives with the world of Soho House

EYECONS Agency, headed by Tarrence Lackran, hosted an eyewear panel and product showcase event at Soho Works DUMBO (Soho House NYC) last Thursday, highlighting the work of independent designers in the business and their unique experiences for Soho House members and industry professionals, influencers and members of the press. The event marks the first time that the renowned eyewear designers have come together to speak directly to the general public about their profession and how their careers have evolved touching on many aspects of design, innovation and entrepreneurship as well as their vision for the future. Above: in conversation, from left, Anna-Karin Karlsson, Tarrence Lackran, Selima Salaun, and Coco and Breezy Dotson

Coco and Breezy relate their story in eyewear: launching at age 19, the twin sisters have built a highly-successful eyewear brand

The panel included Coco and Breezy Dotson, founders of Coco And Breezy Eyewear; Selima Salaun, founder and creative director of Selima Optique – the NYC optical emporium with four locations across the city; and Anna-Karin Karlsson, the Swedish founder of luxury eyewear brand, Anna-Karin Karlsson Eyewear. Tarrence Lackran was moderating the discussion which touched on some fascinating topics including how the designers show their culture in their eyewear designs.

Left: Selima Salaun, eyewear designer and the creative vision behind Selima Optique, pictured with Lackran

Tarrence Lackran told Eyestylist: “Celebrating innovation and style in eyewear, our recent panel event at Soho Works is part of EYECONS Agency’s ongoing commitment to bringing eyewear content to fashion enthusiasts both in and outside of the eyewear industry.

As we continue to champion creativity and craftsmanship, we’re committed to shaping the future of vision, by reframing the conversation around eyewear. We look forward to continuing these discussions with other consumer facing groups.”

Guest tries on Anna-Karin Karlsson’s Crystal Mirage. Karlsson describes her designs as her “poems dressed as eyewear”
The EYECONS Agency Eyewear event took place at Soho Works, Soho House, Dumbo, New York City –  https://www.sohohouse.com/soho-works/55-water . Photography courtesy of @jcrdan and @shotbycaitlyn. For more information about EYECONS Agency visit https://www.eyeconsagency.com
For more information about the eyewear designers featured, visit their respective websites: www.annakarinkarlsson.com / www.selimaoptique.com / www.cocoandbreezy.com

Eyestylist trend update: multicoloured effect

Eyestylist.com – Now, more than ever, a patterned frame speaks volumes….our gorgeous selection of multicoloured designs is a tiny taste of a developing story 

A complex patchwork of several colours combined together or a stunning acetate material with microscopic colour compositions, these new designs for Spring/Summer are characterised by a playful expression of multiple colours – some presenting analogous hues and others exploring contrasts in tones. The effects, which are closely linked to the tradition of tortoiseshell, Havana, marbleized or striated prints in acetate materials, offer a new modern aesthetic direction through the introduction of fashion-infused tones and surprising tonal combinations. Above: FACE A FACE model CARAR 2 in a colour combination called “Tortoise Granite Blue” – the frame has a patterned front with a red pop of colour on the top combined with bright blue temples – www.faceaface-paris.com

Presto by Lafont Paris

The modern qualities of the coloured acetate are perfectly illustrated in model Presto by Lafont Paris, one of several designs offering a multicoloured effect at the French eyewear brand this season. The attractive classic eye shape is available in a colourway that combines splashes of bright pink, several bold shades of blue and transparent crystal tones creating an artistic “fragmented” pattern with multiple “dots”.

Pleyel by Lafont Paris

Also among our picks of the season, model Pleyel is produced in an acetate with a more linear arrangement, with horizontal striations in an orange and bright purple mix. The electric pink temples add to the dramatic effect of colour. www.lafont.com

Eat Street by OGI Eyewear – featuring a distinctive linear pattern  across the frame front

At OGI Eyewear, the Spring/Summer collection explores rich colour details – in charismatic eyewear shapes. Model Eat Street is an example of one of the premium acetate frames in the range, a combination of a distinctive angular round shape with warm marbled colours “full of dimension and grace.”

Lake Superior by OGI Eyewear in Blue Tort / Robin Blue Tortoise

Model Lake Superior – with its interesting geometric brow and rounded lower edge – comes in custom hand-laminated acetates which, across this collection, combine colour stories that are tasteful, expressive and eye-catching in a crowd. Find out more at www.ogieyewear.comThis trends feature was written for EYESTYLIST.COM – All rights reserved. 

100% Optical London: a showcase for the UK

The London event spotlighted the great variety of eyewear collections and design and emerging labels available in the UK, alongside highlighting sustainable developments in eyewear…the event is the UK’s leading showcase of all things optical

Record attendance (11,725 visitor attendance) at the event through three days, a buoyant atmosphere and highlights from a variety of independent brands as well as licensed brands, the 10th edition of 100% Optical provided a thorough overview of eyewear trends and directions in 2024 as we head towards the Spring/Summer season.

Eyestylist observed many of the new themes evolving for Spring/Summer. Bold bright colours continue to reflect the different colour palettes coming through in fashion, and particular focus on colours like, green, red and bright blue. Examples of other luxurious tonal palettes and beautiful finishes of all types were also on view, as were new proposals where colours are combined in lively, characterful ways. Eyewear collections are now full of extraordinary variety, with many different materials available, as well as many interpretations of classic looks, contemporary design styles and trendy shapes – with interesting inspiration and creative design ideas. Above: model Matics by FACE A FACE – part of the fascinating Japan Now! collection, inspired by Japanese designers and culture – FACE A FACE is part of Design Eyewear Group

Woow Eyewear’s new Super Soul 1 – a tribute to the big names of jazz

Among the latest highlights at Woow Eyewear (Design Eyewear Group) were the bright tones of models designed to bring out a carefree mood with a “dose of positivity and good vibrations.” Model Super Soul 1 expresses that playful mood, with combinations of colour and materials that are carefully finessed.

ROLF’s model Indy – natural wood design for smaller faces

ROLF had an array of new styles in wood, 3D printed material and stone. The Indy style is part of the evolved collection, complementing the 128 series with its small dimensions for smaller faces.

Connie in Mocca by Götti Switzerland: in the popular 3D printed Dimension collection

The Dimension collection by Götti Switzerland is produced by means of state-of-the-art additive manufacturing, at the Swiss brand’s HQ in Zurich. The styles benefit from many interesting properties, from extreme comfort to aesthetic qualities.

Atlantic by Sea2see, the “seastainable” eyewear brand

Among the sustainable brands exhibiting at the show this year, Sea2see (www.sea2see.org) presented a collection which continues to exhibit the advancements in materials produced from marine waste. Styles such as model Atlantic have simple wearable shapes produced in ‘seastainable’ material with patterns and a variety of finishes.

Also notable were the small creative brands exhibiting at the fair: Nina Mûr from Madrid, Danielle Rattray from Scotland, and the accessories brand KODES (UK).

This year the 100% x RCA competition featured 10 finalists who exhibited their creative designs at the event. The winner was Joy Julius, who presented “Stack”, a piece inspired by the vintage optometry trial lenses design. The project  was conceived to enable users to layer their glasses to customise them, combining different frame styles – and personalising them to reflect their individuality. 100% Optical returns to Excel London on 1st-3rd March 2024. For more information visit www.100percentoptical.com

VAVA: the tones of Acid House

Eyestylist Exclusive: VAVA takes influences of industrial aesthetics and electronic music to next level with VAVA’s acid tones in the Spring/Summer 2024 collection, an expression of late 1980s/90s House Music, its boundary-pushing culture and art 

VAVA Eyewear finds new inspiration in electronic music and Acid House this season, with colours in the SS24 collection informed by a multitude of sources related to the music genre and movement with its club and rave scene.

By juxtaposing the fluorescent-look hues against sleek modern frame designs, VAVA aimed to create a visual tension that is both captivating and forward-thinking – and perfectly on cue as eyewear designers continue to amp up the brightness of their boldest colours. Above: VAVA Eyewear signature acid green square-shaped sunglasses – BL0034 – a tone inspired by the Acid Techno Smiley Face, the iconic symbol of the rave and flyers and art works of the Acid Movement

BL0003  – a flat rectangular silhouette with raised bridge design, unique to VAVA

The neon colours are informed as much by artists of the time such as Keith Haring, New York pop artist, and  Jeremy Deller, the English conceptual, video and installation artist as by Chicago and Manchester in the late 80s – and the Haçienda, the nightclub and music venue in Manchester, England, which became famous during the Madchester years of the 1980s/1990s. Run by the record label Factory Records, the club opened in 1982, eventually fostering the Manchester acid house and rave scene.

BL0028 by VAVA Eyewear – an angular cat eye in acid orange – a vibrant tone popular in acid house fashion which also favoured a futuristic aesthetic

Acid House was known for its unique squelching or chirping sounds created using the iconic Roland TB-303, also called the “303”, a bass synthesiser which was discontinued in 1984, but soon highly sought after second-hand.

VAVA’s new pieces in acid colours are part of a collection of frames which is divided into three main themes, each one with advanced technology at the foundation of the concept and the construction of the designs. To find out more click on the Eyestylist link: https://www.eyestylist.com/2023/09/silmo-paris-preview-new-innovative-design/

VAVA Eyewear will exhibit in New York at the trade-only independent eyewear event LOFT, Hudson Mercantile, from 14th to 17th March 2024. www.vavaeyewear.com

LOFT NYC 2024: coming soon

The eagerly awaited New York edition of LOFT takes place from 14th to 17th March 2024

The next edition of LOFT will feature an extensive line-up of eyewear companies in an event that promises inspiration and many new collections and releases. This year the New York event will take place at the  familiar Hudson Mercantile space on the corner of 10th and West 36th St in New York City.

Founder, Richard Mewha, is buoyant and excited for this years event: 2024 will be the 24th iteration of LOFT NYC. This curated trade event was initiated to showcase independent design in the eyewear marketplace. Since then our show has evolved into a very special highlight on the international trade event calendar. Once again we look forward to welcoming independent retailers, boutique owners and buyers to our amazing space. We have already announced our intention to stay in New York City in 2025 and our plans are moving forward at a rapid pace. We are expecting our 25th year to be spectacular!”.

LOFT NYC will present two floors of independent eyewear designers and this year will feature some new additions to the event including Kuboraum, l.a.Eyeworks, Silhouette, Eyevan, Yellows Plus, Cazal and Folc Eyewear.

Known for its excellent catering and unique atmosphere, LOFT is offering the perfect place to meet industry friends and colleagues while enjoying its relaxed environment. An eyewear escape rather than a traditional event, LOFT has always been a place to see exciting eyewear designs and an opportunity to talk to the people behind those designs.

The location of LOFT in 2024

We really love putting this event together each year!” adds LOFT Marketing Director, Louis Fullager. “Our favorite partners keep returning every year like Bevel, Theo, Mykita, Salt Optics, Anne et Valentin, Blake Kuwahara, Lucas de Staël and Entourage of 7. Were super excited by the new brands coming in and Im especially looking forward to tackling a bigger expanded event in 2025. Staying in NYC was imperative for us and we have been stunned by the amount of interest we already have from brands and customers alike. There is a real appetite for the New York based event to continue.

LOFT NYC is open from 9.00am – 6.00pm Thursday 14th March through to Saturday 16th March, and 9.00am – 5.00 pm on Sunday 17th. LOFT EYEWEAR SHOWS are the premier US independent luxury eyewear events held annually in New York City and San Francisco. For more information, visit the website at www.lofteyewearshow.com